How to get unstuck in your business? Day 3
You Became a “FREEdom” Fighter
“Free will get you started, but won’t finish the deal!” – Dr. Bob Clarke
So we all love free stuff!
But as Napoleon Hill conveyed – no one values free – that was the worse thing about the American educational system – It is FREE.
So here’s the deal.
You started your business and you realize that you need some training, so you go on the web and start searching for information that you need.
Now although there is a lot of good information out there, you know in your gut you need to go deeper than that.
If you want to become an engineer do you study on Wikepedia or do you go and take out a loan to get a degree?
Now if your aim is to just acquire a little information so that you can talk shop with the other engineers in your business, then you really don’t need to get the degree.
But if your aim is to become an engineer you KNOW that you have to PAY for that knowledge.
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Using Paid Knowledge to move your forward
Any knowledge that you are going to need personally in order to get head in your business comes at a cost.
Free is good but NOT all the time.
If you’ve reach a point in your business where all the free information that is out there is not doing any good then you’ve reached the point where you need to invest in your business and in your education to move to the next level.
If you’re not willing to invest in your business and in yourself,
then what you’re effectively telling me is that you’re ready to quit your business.
Stop running after every FREE book, or FREE newsletter.
Pay for a system and get moving to the next level.
Think of it as your R&D budget, without research and development many companies have come to a complete stand still because they had nothing new to produce;
no new ideas and no new research.
You don’t want to continue down that path.
“Free will get you started, but it won’t finish the deal.”
How does FREE keep you Stuck
So you know now that you can’t move forward unless you invest,
but you’re probably saying, “Hilary, why is FREE so bad for business”
I once heard a rich business owner say, “Time is money”
As a business owner you value your time right?
You don’t want to waste a minute of it right?
As a mother I always invest in products that will save me time.
For example there’s this type of bath soap – it cost me about three times more than regular bath soap!
But guess what it doesn’t cause scum build up.
So I don’t have to clean my bathrooms every two weeks, or every month.
My bathrooms can go three months without my having to get down on my knees and scrub!!
Your business is no different.
You want to invest in products and training that will SAVE YOU TIME!
Because your time needs to be spent doing value added activities.
Not searching the internet looking a for a free video on how to do X.
I’m Hilary De Freitas
Online Marketer, Operational Nerd and Mom
Marketing online is a journey, a journey that I invite you to share with me.
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My goal here is to help you learn how to market and build a successful business online.
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