Recently, we talked about preparing for the Christmas season, and challenged you to write 10 blogs in 10 days…but we really didn’t go into too much detail on how exactly to do that.
So today, we’re breaking down the process with 7 easy questions you need to ask yourself, in order to give you the right direction for your content- and to get those blogs up and running!
“Who is my audience?”
It’s important to keep in mind that as you grow and formulate who you are (or who you want to be) online, that your audience will change alongside you.
This is totally normal!
Even if you think you know exactly who your audience is, be sure to check in on your demographics so your content never misses the mark
2. “What are questions do my audience currently have?”
Once you know for sure who your audience really is, you can start putting yourself in their shoes.
Ask yourself, if I were my audience, what are some things I struggle with?
What are some things I would want to know?
What would I hope to gain from reading this blog content?
Put yourself in their place and ask yourself as many questions as you can think of- then narrow it down to your top 10 and voilà you have your 10 blog topics!
3. “How should I answer these questions?”
Now that you have dialed into your audience, and you have your blog topics, all you need to do is answer each of the 10 questions that they may have for you!
The best news is that if you most likely have an answer to the questions your audience will ask you, so you have a chance to put your brainpower toward getting creative with formatting.
You can format your responses in long-form blog, a short blurb with a video, or even a podcast- the possibilities are endless!
4. “What tools can help me make this easier?”
Let’s say you’ve decided to format one or more of your blogs as a video or podcast.
Living in the digital age, there’s almost always an app or program you can use to make your life easier!
Trust me! As a work-from-home-homeschooling-home I need all the tools I can get to help make my processes easier.
One such tool is Otter.ai, a website that takes your podcast or video and turns it into a transcript for easy blog writing!
All you’d do is upload what you have, take the transcript, and edit it down to a digestible blog with a clear beginning, middle, and ending.
If you go another route with your format, don’t worry!
There are so many great tools out there to lighten the load. Do some research- you’ll be glad you did!
5. “What Images Best Capture This Topic?”
Here comes the most fun part, picking the perfect image to go with your post.
But wait- don’t just pick any image!
When you’re on the hunt for the perfect image, ask yourself is it interesting, curiosity-inducing, or attractive while also capturing the essence of the post?
Is it social media friendly?
Would you call it “share-worthy?” If so, it’s a winner! I got a question for you? How are my images? Did they meet the mark. Let me know in the comments below and it’s all right to be completely honest.
6. “Is this ready for my personal website?”
Once you’ve answered your questions, created your posts, and chosen your images, it’s time to ask yourself if this is ready to post on your own website.
Don’t have one?
We’ve said it once before, we’ll say it again.
If the October 2021’s social media outage taught us anything, it taught us that you have to have your own space for your content. (and side-note this is NOT the first time this has happened).
If you put your content on your own website, then it’s safe and sound.
You won’t have to worry about it being taken down or removed because of the Facebook guidelines, Twitter’s moods or Instagram’s itch!
7. “Did I dedicate enough time?”
I know this all can sound like a lot of work, but it’s not as time-consuming as you may think.
Take 1 hour a day to do as much work as you can, and I promise you, you’ll get it all done.
Time blocking is so crucial to absolutely any project you happen to work on because it ensures you won’t have any extra distractions- so you can produce the best possible product for yourself and your audience.
Ask yourself these simple questions and stick to them!
If you do, you’ll always have a clear-cut plan of action to get those 10 blogs up! (And any others you decide to do in the future, too!)
So I’m looking forward to you sharing your most recent posts with me.