As a homeschooling mom of three, I know first hand the challenges of juggling family life with entrepreneurship. After over 10 years of running my own business, I’ve learned to adapt and pivot as my life has changed. And the reality is it’s thanks to my “girlfriends” in business.

I shifted from social media management to content marketing to business integration consulting.

The one constant struggle was finding business training designed for my needs as a woman.

Most programs cater to stereotypical male entrepreneurs, leaving me feeling like I had to change myself to fit a model not meant for me.

I have an engineering background, so I’m naturally wired to create efficient systems and processes. But that often clashed with common startup advice telling me to hustle harder and move faster. As a mom, I knew that path would only lead to burnout, and it did!

I needed business training tailored specifically for female entrepreneurs. Training that valued work-life balance and empowered me to build a business on my own terms without making me feel guilty for having to take time away from my business because I had other responsibilities of family.

When my good friend and colleague started TruthBomb Marketing it was at a time when so many things were apparently going “wrong” with my business. Going through their signature program, Unlocking My Millions started a change in my perspective on my business. This program provided exactly what I’d been missing.

I had the honor of interviewing one of the co-founders recently. The replay you can watch below.

But I want to share with you a few things that I learned inside the TruthBomb Academy.

I learned how to refine my business goals as my life changed with my growing children.

I learned how to identify my niche in an authentic way.

I started learning how to really manage my business using the Profit First method, let me tell you! A Far better approach to managing money.

I also connected with a community that understood my experience as a woman and mother in business. The truth is, sometimes we need to be around those who will encourage you knowing exactly what you’re going through.

Most importantly, I walked away with an actionable roadmap tailored to my strengths and priorities. It gave me permission to build my business as a woman, as a mom, as a wife ad not try to fit a traditional male mold.

TruthBomb’s Time Magic program also allowed me to create more time in my life and business when I felt overwhelmed and overworked. Their trainings are designed specifically for busy female entrepreneurs like me.

If you’re a female in business looking training designed specifically for female entrepreneurs, I highly recommend TruthBomb Marketing. No more compromising or contorting yourself – it’s time to create your ideal business as the woman you are! Their programs show you how.


Hilary De Freitas is a wife, mother, engineer and marketer. She is dedicated to helping mothers build a successful online business from their passions, so that they don't have to choose between career and family. Hilary has been involved in network marketing, affiliate marketing and digital marketing consulting for the past 10 years. Some of the links in this post are 'affiliate links.' This means if you click on the link and purchase the item, I will receive an affiliate commission.

    7 replies to "How TruthBomb Marketing Unlocked My Potential as a Female Entrepreneur"

    • Lisa Carmichael

      Thank you for taking us along on your incredible journey. It’s not just your accomplishments that allow you to stand out, but your authenticity and willingness to share both the highs and the lows. Your evolution is a reminder to us all that progress is a work in progress.

    • Chef Katrina

      It’s an ongoing journey as female entrepreneurs to find and create business and marketing training around our strengths. Often we find ourselves pushing to do more and more as if ‘doing it all myself’ is a badge of honor.
      I see more women burn out or give up on their dreams because they don’t have female support from the bottom up. And what I mean by that, is that they have limited access to true female healthcare – up to female business mentors that live inside of their cyclical hormonal nature.
      I thank God every day that you are part of Truth Bomb Academy and the difference you make for every woman who goes through our training!

    • Doug

      Hi Hilary,
      It is great to meet you here on this blog challenge.
      Thanks for sharing the solution that is working for you.
      All the best and continue to Blog On!

      • Hilary

        Great meeting you as well! Thanks for stopping by

    • Kimberly W

      Sounds like you found the perfect training for you! My biggest hurdle is managing my time so I am able to move forward in life and my business. I am child free so it’s really just my time I’m managing but sometimes it’s still difficult!

      • Hilary

        Yes it’s a great. I think time is always the biggest factor. We can always find things to fill that time that should be focused on business. My challenge was working too much.

      • Hilary

        Yes it’s a great. I think time is always the biggest factor. We can always find things to fill that time that should be focused on business. My challenge was working too much.

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