One of the options I had when I was launching into my online business was to become a social media manager.

I remember realizing that everything that I was doing for my business was probably something that I could do as a business.

So I used to blog daily, but then I stopped, and then I started back and then I stopped and then I hired someone to write blog posts for me from my videos. (I know what you’re thinking…. no this post is actually me!)

Then I started writing again. And during that time I often wondered if I could write blog posts for other entrepreneurs.

I probably could have but that wasn’t where I was passionate.

Another thing I used to do daily was video creation and then editing. (obviously after I got over my fear of the camera)

I wasn’t any good at video editing myself and so I outsourced that too!

Are you getting my drift?

Anything that can be outsourced and that was when I realized Social Media was a really good fit for me.

1. Easy to Outsource

In case you didn’t realize it, that’s reason number 1. Social Media is something that many people want to outsource. They just simply don’t have the skill, time or energy.

I know people who run successful businesses online and NEVER log onto social media. It’s kinna weird right? But that’s someone who knows what’s required for their business to thrive and knows what they don’t want to do.

So look around for people who are dying to get off social media but need it for their business. They will likely be more than happy to hand over the task to you.

2. Easy to Learn

Now coming from an engineering background one may argue that everything is easy, but my husband with his PhD in Finance I think that’s harder!

But the truth is social media is easy to learn, it’s easy to follow and easy to keep up with if you’re connected to the right sources.

When I decided to take social media management seriously I join the Social Media Manager’s Connect group, I went through their training which now has a certification and then I started feeling much more confident.

They not only shared with me the tools, skills and resources I’d need, they also helped me set up the business.

Which leads to my next top 5 Reason.

3. Easy to Setup

The business of social media is not hard to setup! 3 packages and you’re ready to go!

Yes I did say packages! You see 10 plus years ago this was a job you’d give an intern, now it’s a profession. So if you want the profession to survive then you have to start acting like a professional in the field.

Many people undercharge and never over deliver. They undercharge and then wonder why they are being worked to the bone.

Inside our Social Media Manager’s group recently they published a resource on how you should price your services.

They recommended $500 – $1000 per month, PER PLATFORM.

And your packages should be designed around those pricing because when you do go through their training you’ll see all that has to be done! So set up your business simply with 3 basic packages! Nothing more nothing less.

4. Social Media is in High Demand

Let’s face it! as I shared in point one, Social Media is in high demand, so even though it may be easy to outsource, not all businesses are going to be willing to outsource, some may feel they can’t afford it and that’s ok!

Many other businesses will need your help as a social media manager, you just need to apply your very social media skills to gain clients.

5. Social Media is location Independent and Time Flexible

My favorite reason for being a social media manager and quite possibly the top reason is that I’m not bound to any location. It’s truly a most wonderful virtual position with great hours.

You literally choose when you work, based on the packages you’ve designed. You can do social media from anywhere at any time so it makes it a perfect work from home opportunity for moms.

Want to get started as a Social Media Manager

There isn’t a training I’d recommend more than Social Media Pro. You can become a freelance Social Media Manager in no time at all!

One of the things that I love about Social Media Pro, is that

  1. They teach you the trade of “Doing the Work” as a social media manager
  2. They teach you how to Market your own Social Media business and
  3. They teach you how to Manage that Business, things like setting up your business, contracts, pricing etc.


Hilary De Freitas is a wife, mother, engineer and marketer. She is dedicated to helping mothers build a successful online business from their passions, so that they don't have to choose between career and family. Hilary has been involved in network marketing, affiliate marketing and digital marketing consulting for the past 10 years. Some of the links in this post are 'affiliate links.' This means if you click on the link and purchase the item, I will receive an affiliate commission.

    2 replies to "Top 5 Reasons to Become a Social Media Manager"

    • Dr Renee Cohn Jones

      Wow – you make it sound so easy!
      I’m one of those people who would love to outsource (it’s on my list as my income grows) so that I can focus strictly on my clients. That way I can do the thing I do best and let someone else do the things (social media) they do better than me 🙂

      • Hilary

        Lol well it does take some training, but now it’s very easy.

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